PROFESSIONAL RELATIONSHIP MANAGEMENT-(PRM)

Dear Friends, 

It gives me pleasure to express my views on Professional Relationship Management Concepts.

Professional Relationship management is a keyword helping to conquer business, managing accounts, and bringing about a change through proper communication within the organization and even with the outward professional world. PRM also brings about co-ordination among departments which has network of departments. Obviously the people connected along the businesses develop a kind of 'Professional Relationship'. 

Globalization has led to technology penetrate in industries, organizations,and institutions to speed up the business proceedings. In fact PRM is a matter of Practice rather than an implementation program.

Professional Relationships lead to friendships, opportunities, knowledge, referrals, even new business. Most business opportunities will come through referrals. PRM introduces the opportunities when they arise and not let go until these convert into opportunities. 

Contact Management System is an important element of PRM. Contact management system helps in maintaining and re-establishing or revising large number of contacts which were developed during the business years. In this Contact Management System includes managing huge number of contacts via visiting cards kept in the album and/or even using a typical Customer Relationship Management ( via Software).

Let us assume that if the PRM is not satisfactory, that is, there is no proper database maintained, the database is inaccurate, insufficient, or important information missing, if there is inconsistency of communications between departments, individuals in organizations, or between the dealers and the company, then, it's an open secret that the scenario over there will be obviously disastrous.

I, personally feel, that PRM has a potential to even generate friendship between not only individuals but also between organizations, clients and service provider, customers and vendors etc.  The data operations also need to be professionally handled. Many Institutions, industries and organizations do not handle data professionally and neither make use of PRM systems and land into business problems.

Role of Technology to Maintain Data:

Maintaining huge and massive data manually itself is a task. Thus, the role of technology is vital and unavoidable. Skilled human resource to handle data and use it via technology is unavoidable, Technology for managing and maintaining one's data has now become easier because of 'Cloud Computing', various Soft wares are available today for this purpose and are being implemented by wiser organizations, industries and institutions. Though technology does its own job, yet the question is about the resource of efficient and skilled manpower which is going to implement it is. The human resource for such an application should not be virtually skilled but should be potentially strong to utilize this technology.

Thanks a lot.

Best Regards,

Girish Kulkarni,

CEO-Real Minds.Com,

Cell+91-9890331683.

Virtual office: realminds@hotmail.com

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